Is It Really New Media? Or Is It Just A Twist on Old Media?

Digital or New Media is the use of animation, graphic, sound, or illustration employed as a way to communicate to another person. Once I finished reading the two articles by assigned for the week, it is evident to me that the term “digital media” is the more appropriate term for this new way in which journalist and reporters share information. Although media has evolved enormously, the concepts behind the technology advances remain the same. As Dennis Baron stated, “the computer is simply the latest stop in a long line of writing technologies.”  The purpose behind these technological advances have altered and become utilized in many different ways.


In a study done by World Economic Forum, they found that across the world people consistently agree that digital media has improved their life. When asked about the positive and negative effects that digital media has had one can see digital media most often positively effects an individuals professional life, whereas the more negative effects tend to be in their personal life. I know for me, personally, I find it very hard to concentrate on something for a pro-longed period of time. About two weeks ago, my phone broke and I was forced to go without a phone for two days, no big deal, right? No,   I found myself struggling with not being able to constantly check my Snapchat or Instagram to see what was going on with my friends and family. Digital media has completely changed the way we communicate with one another and share what is happening in our lives and around

d4UMbzEIJac7FhdmDepTA4waQNl0crf-DHF73rGtGsMthe world. On the flip side, having access to things such as Google Slides, Google Hangout, Google Docs, etc have helped me throughout college when working in groups with fellow classmates. The ability to work on a project simultaneously without having to find a time that works for everyone makes everything more convenient and hassle-free.

In the articles by Bush and Baron, they discuss the idea that although a device may be new, the concepts behind the new device derived from a previous technology or development. It is the concept we discussed last post, the constant changing and innovating of old ideas into newer and better ones. For example, Dennis Barron talks about the evolution of the pencil or the concept of writing. Although it was developed to be used by carpenters, some innovative individual thought to use this particular tool as a way to write or record things on a sheet of paper, thus creating a whole new purpose for the pencil. Then came the invention of the printing press, which built upon the idea of writing down ideas, news, documents, etc. From there the continued evolution of putting words to a paper continuously evolved into what we now use, computers. Both articles agree that by take advantage of existing mechanisms, you can take something new and make it better! They also discuss the hesitancy that is often met with the introduction of a new technology. I found it amusing when Barron describes the opposition people had with using the term “hello” and “goodbye” on the telephone. It seems weird to me that people would have such a hard time with using those phrases since I am so used to saying them every time I pick up the phone. But as with any new idea, there are always the early adopter and then those who wait for the early adopters to validate and embrace the new device or idea. The world, especially communication, is constantly changing. New trends are always popping up, so it is our job to learn and adapt to the ever-changing environment of mass communication!



4 thoughts on “Is It Really New Media? Or Is It Just A Twist on Old Media?

  1. After reading your post, I agree entirely that the term “digital” media should be more widely used, as opposed to “new” media. You made a good point when saying that all these new technological advances share the same concepts. This is not necessarily “new” media but more so a progression of these initial ideas. Therefore, the term “digital” media is more relevant to the the innovations we are discussing and that we use in today’s day and age. I found the study you provided interesting because while digital media has allowed society to move forward, it does have its setbacks. As you mentioned, the growth of innovations has greatly impacted the workforce. However, it is important to society that we not lose personal connections with one another.


  2. Hey Nicole! I really enjoyed reading your post on new and digital media. I found the study you cited from World Economic Forum to be extremely interesting. I’m always curious as to how the general public (outside of millennials) views the rapidly changing media environment. I also agree that it is our job to learn and adapt to these new technologies in order to make them even better for future generations.


  3. Hey Nicole,
    Where’d you find that World Forum Article? That chart is so surprising! Call me crazy, but I’m so very skeptical of the impact digital media has had on our lives. I feel that there has been a significant negative impact to our mental health as a society–but I have no personal research to show for it other than my intuition! But I do agree with you in that we have had all of these dramatically impactful technologies, from pencil to computer, and today in particular it seems they change very rapidly. Just last week in my Online Media Design class, we discussed how the leading coding languages and developer program change every two years! You have to be continually adapting just to stay relevant in your own industry. Pretty crazy!


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